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Screen Shot 2019-05-13 at 1.53.55 PM.png

primal


basic, fundamental, essential, central.

relating to the needs, fears,

or behaviors of humans.

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primal


basic, fundamental, essential, central.

relating to the needs, fears,

or behaviors of humans.

about Primal | A&G

Primal, A&G is the strategic business advisory practice of Allen & Gerritsen.

We enable leaders of intensely-regulated, high-stakes, technology-forward organizations to address critical inflection points in the growth trajectory of their business.

We do this by aligning business aspirations and foundational positioning ingredients to create a  modern, active business positioning platform.

 This active platform – where the idea, language and lexicon gives rise to actions, not just communications - enables a razor-sharp focus on how best to use time, talent and investments.